The Santa Barbara Vintners is a nonprofit association founded in 1983 to promote and protect Santa Barbara County as a world-class wine producing and winegrape growing region.
The Association includes winery members whose annual production is at least 75% Santa Barbara County (or sub-AVA) labeled and vineyards, as well as business, hospitality, and industry members.
The Association produces festivals and wine country weekends; educational seminars and tastings; provides information to consumers, trade, and media; and advocates for the protection of the Santa Barbara County wine and grape industries.