Al Scheid planted his first vineyard in Monterey County in 1972. He continued planting throughout the Monterey AVA, selling grapes to wineries around the state and building a reputation as one of the top grape growers in the region. Our Scheid Vineyards label began with the 1989 vintage and is focused on limited production, estate grown wines that exhibit elegance, richness and authenticity. In particular, Pinot Noir is a passion and we produce seven different award-winning Pinots in our portfolio. Our broad estate vineyard resources allow us to carefully select only the fruit we believe will make the finest wine possible. In fact, we use less than 2% of the grapes we grow for our Scheid Vineyards wines.
The bold image that adorns our label is a salute to the vineyard worker and reflects our values and beginnings as a grape grower. While it is rooted in tradition, the iconic image is also looking ahead and stepping forward, embodying our belief in balancing the best of traditional methods with cutting-edge advances. It is a truism that great wine begins in the vineyard. At Scheid Vineyards we like to say, it is the grapes.